Roses are red...
fragrance is better!

1981 Fragrance
Roses that won't wilt.
This Valentine’s Day, give a rose that lasts longer. A scent made to be worn, loved, and remembered-long after the flowers are dead.
1981 Fragrance
Small bottles. Big energy.
This Valentine’s Day, skip the guesswork. Our 5ml collection lets them explore every mood and find the fragrance they’ll love most.
1981 Fragrance

Your scent, your way.

Six eau de parfum fragrances that can be worn alone, or layered to create a unique scent that's personal to you.

1981 Fragrances delivers a truly personalised experience, using a unique ingredient that adapts to your body chemistry to create a scent that is distinctly yours.

The 1981 way...

1981 Fragrance

Signature Scent

Six unique fragrances that can be worn alone or layered to create your perfect scent.

1981 Fragrance

Adapts to You

Our unique ingredient adapts to your body chemistry to create a scent that is distinctly yours.

1981 Fragrance

Lasting Impression

Enjoy the journey of each fragrance as it evolves throughout the day.

1981 Fragrance

For Everyone

A versatile collection of fragrances that celebrates every gender.

Conceptualised in London. Forumulated in Grasse. Realised in the UK.

An idea sparked in London, shaped by the olfactory masters of Grasse, and brought to life through meticulous UK production. Each 1981 fragrance carries this journey, merging contemporary creativity with enduring craftsmanship - so your scent tells a story of tradition, innovation, and personal style.

Created by us, worn by you.